Carrying out the most detailed profiling research across millions of residential addresses and businesses throughout our catchment area, Waterfront’s USP provides advertisers with a platform to reach affluent individuals in pinpointed homes valued above £750,000, through the use of Acorn Lifestyle’s geo-demographical tools, “Street Value” data, coupled with Land Registry and Census information. Available complimentary across the UK airport’s VIP lounges, Waterfront can be read by luxury-minded travelers in the First, Club and Business Class lounges of the likes of Emirates and American Airlines. This is in addition to the deliveries carried out at the training grounds and executive lounges of premiership football clubs such as Everton and Manchester United. Waterfront reaches more individuals with the highest spending power than any other publication, putting it at the forefront of the luxury goods publishing industry. Its caliber is matched through its advertisers and editorial which is composed of a strong fold of internationally recognised writers and contributors specialising in a plethora of sectors synonymous of Waterfront’s well-heeled readership.